Blog

Test automation returns

Automation brings benefits because automated tests run quickly, can be run anywhere and are conditionally free.
31 October 2013
Test automation
Article by Dmitry Tishchenko
Head of global business development at a1qa

This is our first post from the “Test Automation Cycle”. The article series contains 6 pieces of writing telling about:

  • test automation returns
  • test automation risks
  • test automation process overview

Usually, the expected benefit of test automation is, first and foremost, the reduction of costs. However, it would be a serious mistake to concentrate only on this aspect. It`s no doubt that automation is a proven way to achieve a high return on investment savings, but there are also other aspects associated with automation ROI.

Automation brings benefits because automated tests run quickly, can be run anywhere and are conditionally free. And when you start estimating automation ROI consider some major points. Let`s go through each of them, starting with economic effect.

Economic effect

In fact, automation really pays its way. The costs get reduced as automated tests are reused several times. The QA team members utilize the tests they had written once replacing useless manual work.

Scope optimization

Automation covers quite a substantial part of work. When automated tests are under the process, they release tester`s time. Hence, a tester can cover a more sophisticated project part with manual tests. Due to this approach, the team can deal with a bigger scope.

Quality improvement

Automated tests being launched many times on different steps of the software development cycle improve product quality. For example:

  • On the development step automation tests are run to check integration after development work, it`s done on a regular basis. Test execution can be done after each commit with the same goal as for nightly builds.
  • Tests can be executed by developers before delivery to QA department for further testing. This approach ensures concentrating on useful coverage so QA doesn’t need to spend time for accept a particular build for testing but concentrates on useful areas.

Moreover, the automated tests eliminate possible human mistakes, do not ignore or overlook the things that a real person can.

Test duration decreases

As automated tests are much FASTER than manual work, the duration of a test cycle decreases accelerating Time-to-market. Test automation is also a great advantage as it decreases the regression cycle, when hot fixes or patches need to be applied to a production platform.

The arguments for automation can often be entangled and forcible. Moreover, accurate calculation of automation effectiveness requires much effort and a measurable software development process, though sometimes it can be hard on every project.

In my next article I`ll give a detailed overview on metrics on test automation returns.

More Posts

14 August 2025,
by a1qa
4 min read
Output-based test automation, who gains the most?
Linking payment to clear testing deliverables sounds simple. Yet the model reshapes budgets, incentives, and release velocity. Here is how output-based engagement works, where it excels.
Quality assurance
Test automation
23 July 2025,
by a1qa
6 min read
Rewriting the rules: how AI is transforming game quality assurance
Better games, faster updates, happier players, sounds great, right? Learn how to achieve all of these with a smart QA approach.
Performance testing
QA in Gaming
Quality assurance
Test automation
25 June 2025,
by a1qa
5 min read
Microservices testing: strategies for resilience, speed, and precision
Learn how a thoughtful QA strategy can keep distributed systems running like clockwork.
Cybersecurity testing
Performance testing
Test automation
29 May 2025,
by a1qa
5 min read
How QA powers fast, modern mobile banking apps
Mobile banking is now the default channel for everyday finance.
Robust QA lets banks roll out new features quickly while protecting performance, security, and compliance.
Functional testing
Mobile app testing
Performance testing
QA in Fintech
Test automation
Usability testing
14 May 2025,
by a1qa
5 min read
How QA drives safety and compliance in medical device testing
Discover how to embed safety, precision, and regulatory compliance into your medical devices with the help of QA.
Functional testing
Localization testing
Performance testing
QA in eHealth
Test automation
25 April 2025,
by a1qa
5 min read
Building a safety net for banks: the role of testing in the ISO 20022 shift
Discover what QA activities can help banking institutions ease their migration journeys to ISO 20022.
Functional testing
Performance testing
QA in Fintech
Quality assurance
Test automation
12 March 2025,
by Alina Karachun
6 min read
Test automation in Agile and DevOps: Maximizing flexibility and speed
Global market tendencies and user behavior are changing rapidly, if not talking about the software itself. Familiar situation? Find out how to get ahead of the curve with test automation in Agile and DevOps.
Agile
Test automation
Test automation for optimized SDLC
24 January 2025,
by a1qa
5 min read
Streamlining software development life cycle through advanced test automation
Discover how advanced test automation is revolutionizing the software development life cycle, making it faster, smarter, and more efficient.
Test automation
QA for financial applications: 4 reasons why it is a must-have
17 November 2024,
by a1qa
5 min read
QA for financial applications: 5 reasons why it is a must-have
Striving to release high-quality financial apps? Read on and discover 5 core reasons why your eBanking and financial solutions need software testing.
QA consulting
QA in Fintech
Quality assurance
Test automation

Get in touch

Please fill in the required field.
Email address seems invalid.
Please fill in the required field.
We use cookies on our website to improve its functionality and to enhance your user experience. We also use cookies for analytics. If you continue to browse this website, we will assume you agree that we can place cookies on your device. For more details, please read our Privacy and Cookies Policy.